Advanced Writing and Editing Bootcamp 2017 (Hong Kong)
26
Oct
2017

Advanced Writing and Editing Bootcamp 2017 (Hong Kong)

  • Location:Hong Kong
  • Length:09:00 – 17:00

In an age where consumers are easily overwhelmed by content shock, solid content helps you rise above the noise.

This one-day extensive workshop will be a good refresher on the fundamentals of good storytelling and how to effectively engage your audience in a world full of distractions.

Key take-aways:

  • Make your stories stand out with captivating headlines and strong teasers
  • Build an editorial process that is aligned with your business goals
  • How to make content stick in the mind of readers
  • Getting into the “less is more” mindset
  • Find out what so many communicators miss about punctuation
  • Making the transition from order-taker to main storyteller
  • Humans – the core of good writing
  • Choosing the right format for your story; what about infographics?
  • Re-purposing your story for maximum effectiveness

Who should attend?

  • PR and internal communication professionals who want to refine their craft
  • Marketing executives keen to create copy that engages and converts

For more information, drop us an email at hello@3degrees.asia.