Infographics Bootcamp – Hong Kong
Infographics are increasingly being recognised for their impact in communication, but are we using them correctly?
Communicating visually can be a powerful tool for marketers in an increasingly visual world with a decreasing attention span. We process visuals 60,000 times faster than text and 93% of communication is non-verbal.
This intensive one-day Infographics Bootcamp is designed exclusively for marketing, communications and creative professionals who want to engage prospects with visual storytelling and compelling images.
The Bootcamp facilitator is a data visualisation expert will share attributes of successful information design and data visualisation, and will share best practices and examples as well as some practical lessons for optimal visual communications. Hailing from Boston, he has worked with consulting companies, NGOs and think tanks to unleash the knowledge in their data through visualisation.
*Register before 19 June to enjoy $200 off the delegate fee!
- Using both the right and left brain – how to tell stories with data
- How to translate raw data into the essence of key ideas
- Choosing varied visual approaches to communicating different kinds of data
- Tools and resources for data visualization and infographic design
- When and how to go interactive
- Research-driven (brain science and online behavior) arguments for visual communications to share with your boss and colleagues
The practical, hands-on approach will include:
- Getting into a visual thinking mode with individual exercises
- Working on specific information design challenges in a team environment
- Brainstorming static infographics and interactive experiences
Who should attend?
- Marketers who are using or considering the use of infographics
- Content and communications professionals who want to think visually
- Creative directors who want to take their infographics beyond mere icons
To keep the interaction levels high, limited places are available for each session.
Contact us to book your place and/or for further details.
Also available in Singapore on 18 August 2015