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Marketers, millennials are humans too

Marketers, millennials are humans too

Titien

October 3rd, 2017

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How to understand and appeal to this misunderstood market. ‘Millennial’ isn’t just a generational buzzword – it represents a huge demographic of consumers born between 1980 – 2000, with an annual buying power of $200 billion in the US alone. Brands and companies race to […]

Why engagement marketing works (Infographic)

Why engagement marketing works (Infographic)

Titien

July 19th, 2016

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Want people to know your brand better? Get started on engagement marketing! Despite being a rather complicated-sounding phrase, engagement marketing is basically about creating experiences that help people connect more personally to your brand and your brand values. To understand engagement marketing better, think about […]