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Events and social media most effective marketing techniques in Asia

Events and social media most effective marketing techniques in Asia

Titien

March 25th, 2016

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Content marketing is gaining popularity in Asia. In the last three years since our agency was set up, we have worked with many marketers in the region to better engage with their target audience through customised, original content. We conducted a survey recently targeting marketers […]

How to win an industry award

How to win an industry award

Titien

December 1st, 2014

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In my former editorial life, the end of the year was when we started dredging through the bottom of the pond for industry news. When December rolls in, there are very few major corporate announcements with even fewer senior executives available for an interview. So […]

Webinar next week!

Webinar next week!

Titien

August 22nd, 2013

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The financial services industry may not be the first place to look for marketing content that wows your prospects. Admittedly, financial marketers face unique content challenges from regulatory restrictions, legal and compliance intervention, low funding and a silo organization that lacks a single voice. I […]