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Common B2B Content Marketing Traps

Common B2B Content Marketing Traps

Titien

September 5th, 2013

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Joe Pulizzi’s recent post on ‘6 Common Enterprise Content Marketing Traps to Avoid’ is spot on. His full post is here┬ábut a quick summary: 1. A subscription layer to your content provides a rich opportunity to understand your customers 2. Companies need to engage brand […]